It is estimated that in 2020 B2B e-commerce in EU will be twice as large as B2C in terms of sales which proves a huge unreleased potential for EU SMEs. However, succeeding with B2B e-commerce requires a huge turn-around within the company’s internal processes as this may scale up the turnover dramatically. Digitising and automating the internal processes of the SME is key to manage and keep up with the upscaling requirement of global e-commerce whilst ensuring economic profit. Moreover, creating a Digital Single Market is one of the top priorities of the European Commission. The overall objective is to bring down barriers, regulatory or otherwise unlock online opportunities in Europe to create one borderless market with harmonized legislation and rules for the benefit of businesses throughout Europe.

Project aims to help policy makers and business support organizations better understand the barriers that prevent SMEs from improving their level of digitalisation and automation and fully exploiting the potential of the global online marketplace.

The knowledge and capacity gained by the partners will enable the design of new initiatives and/or business support programmes which compare with best practice.